This week, we bring you some insights into boosting sales through the community. Community is in essence connecting and sharing. Your existing network is an untapped portal into growth. And speaking of growth… there are multiple ways to expand that existing network and expand the sharing. We believe that “sharing is growing” … even though “sharing is caring” is more fun to say!
Partner up with businesses near and far to sell for you in exchange for a commission.
Partner with complementary businesses to offer packaged services or products.
Promote your partners in-store and on social media.
By creating a strategic social media plan, you are not only establishing an immediate alliance with your current customers but also building a bridge to connect with potential future customers. This plan allows you to engage and interact with your audience in a meaningful and impactful way, showcasing your brand's personality and values. Through consistent and authentic communication on social media platforms, you can cultivate a loyal community of followers who are not only interested in your products or services but also feel a genuine connection to your brand. Ultimately, this approach fosters trust, loyalty, and long-lasting relationships with your customers, driving sales and growth for your tour and rental company.
Here’s how to leverage them :
Transparency is key. Honesty creates trust and trust empowers people to buy:
Showcase your customer’s social media content so future customers can imagine themselves enjoying your services and experiences.
Make your buying process convenient, easy, and simple!! Ok, yes they all mean the same thing, but it was worth repeating because that's how important it is to your customers and essentially, to your sales.
Offer online booking – don’t miss the millions who prefer to conduct business online.
Promote online booking – don’t miss out on the local and out-of-town visitors who book in advance or want to keep shopping after they go home.
Have we mentioned online booking? Mobile search has already eclipsed desktop search in volume.
We could throw a bunch of fancy statistics your way, but we think you are smart enough to know that E-commerce is not the way of the future anymore, it is the way of today (and so are hoverboards – crazy!). Giving your customers an online booking option is an important profit driver of your business and growing tour and rental company sales today’s fast-paced world, it is also a huge time saver for you. To find out how to automate your online bookings.
Need to review Part 1 or ready for Part 3 of Boosting Sales?